Global Creative & Design Lead

  • Full-time

Company Description

BlaBlaCar: a high growth, global company is looking for talent, experience and passion

A successful and innovative global start-up, backed by world-class venture capital firms, Accel Partners and Index Ventures, our HQ are based in Paris and we have international teams in Madrid, Milan, Warsaw, Hamburg, Moscow, Budapest, London, Istanbul and New Delhi. 

We are creating an entirely new, people powered, transport network. With dedicated customer service, state of the art web and mobile platforms, and a highly engaged community of users, BlaBlaCar is making road travel fun, money-saving and more efficient. 

Have a look at our Fun & serious ambiance at BlaBlaCar and join us to create the world’s largest ridesharing community! https://vimeo.com/134707127

Read more about us here: http://www.blablacar.com/blog/blablacar-press

Check out WIREDs feature article "BLABLACAR HAS TURNED RIDE-SHARING INTO A MULTI-MILLION-EURO BUSINESS" here: http://www.wired.co.uk/magazine/archive/2015/05/features/blablacar

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Being part of the BlaBlaCar team means:

  • you will have a positive social impact on the world, as we continue to make road travel smarter and more sustainable,
  • you will work in a fast-paced environment with a highly agile team of dynamic, hyper-motivated and talented individuals,
  • you will join a global company, with a real international culture and vision; multi-lingual and highly mobile :)
  • you will be part of a supportive team that shares knowledge and empowers every single member to reach their full potential, and continue learning,
  • you will enter a high-growth structure which means that you will be constantly challenged and that your responsibilities will grow fast and change regularly.

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To apply, click on the green button, and:

1. Upload your CV

2. Write a relevant cover letter

Please note, only candidates with a meaningful cover letter, citing SPECIFIC motivation to join our fantastic team; if not supplied, your application will not be considered.

All your information will be kept confidential.

Job Description

This is a unique opportunity for a passionate, experienced and ambitious creative director to help build and lead a best-in-class, in-house creative team for a fast growing, global, innovative, online business. Your leadership will directly support global company growth and strategic and brand goals, and your day-to-day work will focus on delivering measurable results against business goals.

The BlaBlaCar digital marketing team is one of the best in Europe (we are one of Facebook's top performing major accounts for example), and a smart, agile in-house marketing design process is a major contributing factor to that success. We use no advertising agencies - all our content is developed, and almost all is produced in-house! We are now looking for senior design talent to continue driving efficient global design solutions for growth.

Working collaboratively with the Head of Marketing & Design, you will direct the creative output, from concept generation through to design completion, on a global level, for online and offline. As well as being responsible for the quality of creative deliverables across a range of global projects, you will help develop global content strategy and delivery goals.

Responsibilities

 • Ensure brand consistency and messaging across all markets and consumer touch points (TV, radio, online performance marketing, printed), helping to develop guidelines for BTL projects, and personally leading ATL production projects like TV advertising.

 • Oversee creative direction and quality control of design, copywriting and production of ongoing content projects for all channels (e.g. photo and video shoots, banners design template, social media marketing) 

 • In addition to overseeing ongoing projects, you will manage multiple priority briefs (eg. content for new market launches or launch of a new channel or advertising format)

 • Identify improvements & innovations (team organisation, briefing, tools and processes, planning) to drive efficiency and effectiveness, reduce costs and/or increase speed of production

 • Manage third-party suppliers and partners to ensure brand fit, creative and operational excellence standards and value-for-money

• Help recruit design talent into the global team and motivate, influence, train and develop the global creative team to constantly strive to better meet business requirements

Qualifications

  • Educated to Degree level or equivalent, from a fine arts or design discipline
  • Further education (eg. Masters, autodidact learning) in Marketing a significant plus

  • Minimum 8 years creative/ marketing experience with a great portfolio to show (at least some digital)
  • Experience of managing third-party agencies highly valuable
  • Experience overseeing content for web, mobile and social platforms and video highly valuable
  • A confident and impactful communicator, able to clearly explain strategic concepts and goals
  • Perfect understanding of BlaBlaCar’s strategic goals, business, marketing and product
  • Passionate, committed creative team builder / leader and skilful manager, able to get others on board, inspire, guide and mentor successfully. Track record of establishment and ongoing development of design teams highly valued
  • Comfort working in a start up culture with a high growth/agile environment, a fearless problem-solver with a can-do approach who embraces constant change

To succeed in this role you will be a mature conceptual designer who seeks the ‘big idea’ and really understands both brand and online performance advertising with a strong understanding of marketing logic behind every piece of content. You will be proactive, enjoy developing and coaching a team, and be able to balance doing design work whilst simultaneously managing a team and projects. You will have proven experience working as an art director with strategic/ marketing understanding, and be capable of leading high-level mar-com content projects. We’re interested in someone who is both a creative & strategic thinker and a talented creator of tangible digital assets, and inspired by tackling real-world business problems on a global scale.

Strong knowledge of digital marketing is a plus. Please note that, although UI UX skill is of course useful to designing online content, the scope of this role does NOT include UI UX design of the site or apps. The role is 100% focused on creation and management of marketing content.

As a key manager, travel to local offices to build team relationships with local colleagues and understand local market challenges will be vital.


Additional Information

In addition to working with fun, passionate, dynamic and smart team, BlaBlaCar team members get a ton of perks...
  • Global mobility: we are building a global company, and there are numerous opportunities to travel 
  • Chef-prepared lunch daily, cost-shared by BlaBlaCar
  • A lovely office space in Kentish Town, with a large kitchen/lounge area, games and instruments, weekly yoga classes and a delicious fruit bowl
  • Off-site adventures: in addition to regular events during the year, we all go once a year spend 3 days in the alps together at a ski resort!
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Start: ASAP, in London
Contract: Full time
Salary: according to profile and experience
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If you feel you have the required passion & skills to fill this exciting position and if you want to join forces with us in order to help BlaBlaCar continue to build success, while enjoying yourself and growing professionally, then see your first step to happiness below ;)

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To apply, click on the green button, and:

1. Upload your CV

2. Write a relevant cover letter

Please note, only candidates with a meaningful cover letter, citing SPECIFIC motivation to join our fantastic team; if not supplied, your application will not be considered.

All your information will be kept confidential.

Please note that any content created during the hiring process is intelectual property of BlaBlaCar.